Morning of the Jewelry Presentation: 6:45 a.m.
Danielle Snyder: My first alarm goes off to Pepper Rabbit’s “Older Brother.” Love that song . . . I hit snooze; 2 minutes later, my second alarm that sounds like a fire alarm goes off. Ughh! Wish I could sleep ’til noon, but our show’s today! I jump out of bed, brush my teeth, wash my face and hop in the shower. I’m still obsessed with Fresh Brown Sugar Body Scrub, so I give myself a good wash and finally wake up. I throw on my favorite jeans, a Topshop blouse, vintage lace blouse over it, and then my vintage fur vest. I’m so sick of this weather. I grab a big tweed coat and my favorite scarf, and walk up 1 flight to grab Jo (who lives directly above me!) . . .
Jodie Snyder: My alarm goes off. I grab my phone to check e-mails, scan WWD in bed, and then get ready for the day. I put on my favorite leather pants and lace blouse and decide what I am bringing to wear at our presentation. Danielle knocks at my door and helps me pick out what shoes to bring for the presentation. With a bag in hand, we head out for the day.
Getting Ready for the Lucky FABB Breakfast: 7:40 a.m.
Jodie Snyder: Danielle and I take a cab to the Lucky FABB breakfast we are co-hosting. I am already on the phone with our set-designer and stylist to finalize last-minute details for the presentation later today. We started installing the set the day before so we are going over the final additions—flowers, lighting, and coordinating the rest of the day.
Find Out Brandon Holley Is a Dannijo Fan: 8:00 a.m.
Danielle Snyder: Jo + I arrive at the Lucky FABB breakfast, which we’re co-hosting. Brandon Holley greets us when we get upstairs and admits to being a DANNIJO fan. Love her. Rebecca Minkoff is also a host, so we chat it up with her for a bit. We meet loads of bloggers and take lots of pics. I’m instagraming, tumbling, and tweeting like crazy because we don’t have much time . . .
Jodie Snyder: Danielle and I were busy talking at the FABB conference, so decide to grab breakfast together before we head to the showroom.
Back to the Dannijo Showroom to Catch Up: 9:30 a.m.
Danielle Snyder: We head to showroom to finalize styling for presentation along with last-minute edits to the jewels and catch up on emails. I blast out a few reminder emails for tonight’s show, look over final DJ setlist, and our latest press hits. Alas, Starbucks has arrived!! (I’m an addict for those Soy Misto’s.) My Misto isjust as I like it—heavy on the soy. Big day ahead, and I’m getting really excited. Roses + a cute note arrive from my beau. Our PR team sends through our interview schedule . . .
Last-Minute Prep Is Never-Ending for Designers: 1:30 p.m.
Jodie Snyder: Kat, the stylist, arrives at the showroom to pack up all of the clothes/jewelry, and we head over to the space. We help get the downstairs ready for the hair/makeup and nail teams. Our parents are in town so arrive ready to help however they can—which means my dad taking pictures of everyone and everything in the space.
Off to Our First NY Fashion Week Presentation: 2:00 p.m.
Danielle Snyder: Head to venue. Lots of logistics to take care of . . . we move the mirrors, tables, and chairs to the downstairs for hair + makeup to set up. We throw on our clothes and get ready for our first interview. Mom and Dad arrive and we take some quick pics . . . we order pizza to the venue and eat between interviews.
Jodie Snyder: All of the models start arriving and get ready for showtime. We keep checking backstage in between interviews to see the progress.
Jodie Snyder: Billy from Billy’s Antiques arrives with a cigar in hand. He is modeling in our show and is a great addition to the set.
Jodie Snyder: All of the models are ready, so Danielle and I help with final adjustments to the jewelry.
Presenting the Dannijo Jewelry Collection: 6:30 p.m.
Danielle Snyder: Show starts. Models look AMAZE. The set is unreal!!!
Danielle Synder: Break down and take jewels/clothes back to showroom.
Danielle Snyder: Head to Brinkley’s for our afterparty. Burgers!!! And yummy food awaits.
The End of a LONG Day for the Jewelry Designers: 1:30 a.m.
Danielle Snyder: In bed with my iPad. I check the latest tweets and press hits, blast a few emails, and lights out! Excited for tomorrow . . . still have the Vena Cava collab + Bibhu Mohapatra’s presentation featuring DANNIJO in the next few days . . .
Jodie Snyder: Lights out.
Danielle & Jodie Snyder,
Win a Trina Turk Beach Towel!
Who’s All Excited About the Big Super Bowl Party This Sunday?
Quite frankly, I don’t watch football. I had to google who is playing this weekend. (All other football-phobic girls out there, it’s the Pittsburgh Steelers vs. the Green Bay Packers.) But I LOVE a good party, football-related or not. So what makes this party different from other Super Bowl parties? The game is the game, but the experience your guests have from the second they enter your home for a Super Bowl party . . . well, that can be different.
Super Bowl Party Décor That Scores Points with Guests
Your home’s entry can make your guests feel as if they’re stepping into Cowboys Stadium. To create the tunnel that leads to the field, tack a sheet around the ceiling and walls of a hallway. Then, instead of using a typical sports-bar look or team colors, here’s a clever spin. Recreate a football field on a large table using artificial or natural grass, or a piece of green indoor/outdoor carpet. With white tape, mark the field’s yard lines. Then, spread the bowls and platters of food on each side of the field. You can even blow up a photo of crowds or a football scene, and use that to transform your home into a Super Bowl stadium.
Other Super Bowl Sunday Decorating Ideas
• Place your grass or green carpet on your tables and bar area. Then, plant Pittsburgh Steelers and Green Bay Packers team flags into the turf to complete the look.
• Create seating signs for “cheerleaders,” “players,” “press box,” “owners box,” and more. If you’re partying in several rooms, use one of them for “tailgating” and conversation.
• Get life-size posters of the teams’ MVPs, and photograph guests with their favorite player.
• Use colored plastic cups to identify fans for each team.
Go Native with Your Super Bowl Party Menu
Forget the nachos and subs. Your menu can celebrate the Super Bowl teams, while still being easy and fun. It’s time to look for cookbook recipes and make dishes that cheer “Pittsburgh” and “Green Bay.”
• Put the Pittsburgh Steelers on Your Super Bowl Menu
The Roethlis-Burger is a hamburger named after Steelers quarterback Ben Roethlisberger—ground beef, sausage, scrambled eggs, grilled onions, and American cheese. Or try pierogi, Polish dumplings filled with potato, cheese, onion, or sauerkraut. They’re Pittsburgh favorites.
• Perfectly Cheesy Party Food for the Green Bay Packers
Packer fans are known as “cheeseheads,” so a cheese platter or cheese fondue are perfect for the Wisconsin side of your football field. Or go for small dishes of mac-and-cheese. For dessert, cheesecake or cheesecake lollipops are naturals.
Super Bowl Sunday Drink Picks
No need to do shots with your best hard liquor. Pour signature drinks for each team, and stock your bar in advance with the makings for these cocktail recipes. For Green Bay, complement the Wisconsin cheese theme of the food with a tequila-happy fruit punch—the Green Bay Punch. Pittsburgh Steelers fans can toast their team with the Golden Goblet, which is like a vodka-soaked Jim Palmer. (See recipes below.)
At Meal’s Endzone on Super Bowl Sunday, the Ref Calls Dessert
Round out your menu with gourmet treats and sweets in the team colors (gold and black for the Steelers, yellow and green for the Packers). Not up for baking cupcakes frosted in green and gold? Try your local cupcake trucks or candy store.
Super Bowl Party Games: Fun on the Field & Out of Bounds
On Super Bowl Sunday, having fun other than watching the game isn’t a penalty. Try these “sports.” Whatever Super Bowl party game you choose, your guests will feel like winners!
• Play a Super Bowl Trivia Game: Write Super Bowl XLV-related questions—the teams, the players, the states of Pennsylvania and Wisconsin—on index cards, and post them on a wall in the shape of a goal post. Or try football bingo. Use traditional bingo cards, and award prizes for cards that show the game score at the end of each quarter.
• Super Bowl Product Placement Game: For me, the best part of the Super Bowl is the commercials. Advertisers pay millions of dollars to premiere new, creative commercials during the game. During each spot, let guests compete to guess the product first. Or ask your guests to rate the commercials, and then take a vote to determine who picked the best ones.
• Super Nerf Bowl Games for Kids: For the pee-wee footballers on your guest list, keep them entertained with Nerf footballs in the team colors, a roll of craft paper to decorate with football-themed stickers and crayons, or a football-shaped piñata to break open during halftime.
|Half-Time Happy Hour All Super Bowl Long: Steelers vs. Packers Cocktail Recipes
1.5 oz. SKYY Infusions Citrus Vodka
0.25 oz. triple sec
1 oz. sweetened iced tea
0.5 oz. fresh lemon juice
Combine SKYY Infusions Citrus Vodka, triple sec, iced tea, lemon juice, and ice into a cocktail shaker. Shake vigorously and strain into a martini glass with a sugared rim as garnish.
Green Bay Punch
Martinis, Mojitos & More
Jennifer Gilbert, President & Chief Visionary Officer