By Melissa Meyers
When Evelyn Lauder calls, people answer. Nowhere was that more evident than at last week’s Breast Cancer Research Foundation annual awards luncheon at the Waldorf Astoria. In attendance? Tory Burch, Tommy Hilfiger and Dee Ocleppo, Gigi Mortimer and broadway producer Daryl Roth, among others.
This year’s Humanitarian Award honoree was Elizabeth Hurley, model, actress and breast cancer awareness advocate. Hurley told us: “I joined Estee Lauder in early 1994, and Evelyn Lauder . . . said she just started a foundation, would I help her raise funds and awareness for breast cancer? My grandmother had very recently passed away from breast cancer, so it was on my mind.”
Hurley also shared what Lauder gave her for her 40th birthday: “After the age of 40, people say that you should have a mammogram every year, so Evelyn Lauder gave me one for my 40th birthday, took me to Sloan-Kettering, and forced me to have one, and made me promise to have one every year, which I have done since then.”
Crucial awareness has come from the pink ribbon. Former Self Editor-in-Chief Alexandra Penney designed it for the magazine’s cover. Lauder recognized the potential impact and had them manufactured. “As of now,” Lauder told me, “we have given away 100-million ribbons.”
And what of a cure? Hurley offered this: “I had dinner with 142 of the world’s leading breast specialists last night, and they all know that there’s only one thing standing between women dying of breast cancer and there being a cure, and that’s funding.”
Celebrity Sightings at Other Events:
• Martha Stewart, Kate and Andy Spade for Darcy Miller Nussbaum’s “Family” exhibit at Partners and Spade.
• Thom Filicia, Jonathan Adler, Sela Ward at Hearst Magazine sponsored “Designer Visions: Cinema Style” series at Soho Mews.
• The Real Housewives of NYC filming for their next season: Ramona Singer, Kelly Killoren Bensimon, Countess Luann and Alex McCord at Equinox for the launch of Ramona’s tru-renewal skin-care line. And, Bethenny Frankel, Kelly Killoren Bensimon, Alex McCord and Ramona Singer at the Upper East Side opening of consignment hot spot, Second Time Around.
BCRF photographs courtesy of Rob Rich; Tommy Hilfiger and Dee Ocleppo photograph courtesy of Julie Skarratt