October 2021

Tips on How to De-stress: Jennifer Gilbert Knows All

Jennifer Gilbert knows a thing or two about stress and how to overcome adversity. An entrepreneur and founder of the event planning company Save the Date, she recently published a powerful memoir based on her experience from a violent attack when she was 22.  Her new book “I Never Promised You a Goodie Bag” has been highly praised by Marie Claire, Vanity Fair and People Magazine. You may have seen her recent appearances on the Today Show and Good Day New York or recognize her from her brief role on the Real Housewives of New York.  Below are her tips on how to relax, reboot and de-stress when things start to get a little crazy! – Melissa

As an event planner, business owner, mom to 3 small kids and now a writer, I have so much stress everyday that if I didn’t find ways to manage it, I would never be able to handle my life as it exists. Believe it or not, I m fully prepared to handle all and any emergencies at work; it’s with the rest of my life that I need to ‘de-stress’ myself!

So here are tips that I use that have helped me over the years when I get to my ‘jump off a cliff point’.

The first thing I do is physically get up and change my surroundings. When I am emailing with a vendor or uncooperative client who calls me after hours, and things start to escalate, I literally say ‘can I get back to you’ and get up and walk around the block…its calms me down and helps me from reacting immediately. It’s literally a ‘STEP AWAY FROM THE KEYBOARD’ moment. I think I have saved friendships and relationships by letting things ride out for a while.

When I get up in the morning and I feel the stress coming on, I go immediately to Soul Cycle. I sweat and petal to get the emotions out so I come out of class clear, and focused on what I need to do for the day.

Between lifting my kids (who are way too old to be lifted), my 4 inch high heels all day, and my huge bags (my FAVE at the moment is a sort of rocker beige one from Chanel), by the time I get home, my back is killing me. My body feels so tight that my shoulders are up at my ears. I get undressed, and lie on my back with my yoga blocks lining my spine, open my arms to the side and just breathe. I let my back unwind from the day.

When its “mom’s night in,” I give myself a time out, lock my door, pour a glass of wine and fill up my bathtub. I do the whole ceremony…I light my Diptyque Candle (my favorite is Tubereuse) lower the lights and drink my wine.

Sometimes there is nothing like a little treat. My guilty pleasure is chocolate, and the Godiva Truffles for me, (especially the new chocolate lava cake ones) are my Zen, happy place in my mouth. Chocolate does make me feel better, even if my butt may not like it!

If I need someone else’s help, to get my body relaxed, I get a deep tissue massage at Euphoria Spa. It is the best massage around and just stepping off the elevator, makes me feel better.

Buy Jennifer’s Book, “I Never Promised You a Goodie Bag”

Jennifer Gilbert is the Founder and Chief Visionary Officer of the New York based special events company Save the Date®. Her nineteen year old company is recognized by the media and a discerning clientele as “the one stop shop” for event planning. Through hard work and steadfast ambition, Gilbert has transformed a company that launched with a single database into a powerhouse amongst her competitors. Catering to Fortune 500 Companies, their families, as well as Not-for-Profit organizations, Save the Date® will generate a staggering $30 million in business this year. It was this business savvy that earned Jennifer Gilbert the “Entrepreneur of the Year” award in 1998, just five years after founding the company. This award was quickly followed in 1999 by recognition in Inc. Magazine as one of the “Great Companies Started” and then in 2001 she was given the Entrepreneur Award of Excellence from Working Woman Magazine.
In addition to her ever growing business, Jennifer sits on the boards of women and children’s organizations. She is also often recognized on the street for her brief role as the event planner on Bravo’s “The Real Housewives of New York.” Her most recent accomplishment is a book deal with Harper Collins for her newly published memoir, “I Never Promised You a Goodie Bag.” Early critical praise is flooding in and the memoir was featured in the May 2012 issue of Marie Claire and the June 2012 issue of Vanity Fair, as well as appearances for Gilbert on the TODAY show and Good Day New York. Jennifer Gilbert is a graduate of the University of Vermont and received a Bachelor of Science in Consumer Marketing with a minor in Business, and graduated the MIT Birthing of Giants Program. She lives in New York City with her husband, daughter and twin boys.

Jennifer Gilbert, President & Chief Visionary Officer, Save the Date

Jennifert GilbertJennifer Gilbert, Special-Events Planner Extraordinaire
Jennifer Gilbert is the founder and chief visionary officer of New York-based special events company Save the Date. Jennifer graduated from the University of Vermont and received a Bachelor of Science in Consumer Marketing with a minor in Business, and graduated from the MIT Birthing of Giants program.

Success Comes Quickly to Jennifer Gilbert’s Event-Planning Company, Save the Date
Only 5 years after founding her event-planning business, Jennifer was awarded “Entrepreneur of the Year” in 1998, and has consistently been on Working Woman Magazine’s Top 500 List. Jennifer is a sought-after event-planning expert, and she has been quoted in national publications about planning special events from corporate meetings to weddings, including the Wall Street Journal, Business Week, TimeOut New York, Cosmopolitan, People, InStyle, Rachael Ray, and Hamptons.

The Real Housewives of New York’s Newest Addition & Other Exciting News
Jennifer débuted last year on The Real Housewives of New York City as the event planner and newest character. This past fall, she was the keynote presenter at the BizBash New York Expo & Awards. And Jennifer just signed a book deal with Harper Collins to write her memoir, I Never Promised You a Goody Bag. She lives in New York City with her husband, daughter, and twin boys.

DIY for Super Bowl Sunday: Make This a “Super” Bowl Party

By Jennifer Gilbert, Guest Editor

Who’s All Excited About the Big Super Bowl Party This Sunday?
Quite frankly, I don’t watch football. I had to google who is playing this weekend. (All other football-phobic girls out there, it’s the Pittsburgh Steelers vs. the Green Bay Packers.) But I LOVE a good party, football-related or not. So what makes this party different from other Super Bowl parties? The game is the game, but the experience your guests have from the second they enter your home for a Super Bowl party . . . well, that can be different.

Super Bowl Party Décor That Scores Points with Guests
Your home’s entry can make your guests feel as if they’re stepping into Cowboys Stadium. To create the tunnel that leads to the field, tack a sheet around the ceiling and walls of a hallway. Then, instead of using a typical sports-bar look or team colors, here’s a clever spin. Recreate a football field on a large table using artificial or natural grass, or a piece of green indoor/outdoor carpet. With white tape, mark the field’s yard lines. Then, spread the bowls and platters of food on each side of the field. You can even blow up a photo of crowds or a football scene, and use that to transform your home into a Super Bowl stadium.

Other Super Bowl Sunday Decorating Ideas
• Place your grass or green carpet on your tables and bar area. Then, plant Pittsburgh Steelers and Green Bay Packers team flags into the turf to complete the look.
• Create seating signs for “cheerleaders,” “players,” “press box,” “owners box,” and more. If you’re partying in several rooms, use one of them for “tailgating” and conversation.
• Get life-size posters of the teams’ MVPs, and photograph guests with their favorite player.
• Use colored plastic cups to identify fans for each team.

Go Native with Your Super Bowl Party Menu
Forget the nachos and subs. Your menu can celebrate the Super Bowl teams, while still being easy and fun. It’s time to look for cookbook recipes and make dishes that cheer “Pittsburgh” and “Green Bay.”
Put the Pittsburgh Steelers on Your Super Bowl Menu
The Roethlis-Burger is a hamburger named after Steelers quarterback Ben Roethlisberger—ground beef, sausage, scrambled eggs, grilled onions, and American cheese. Or try pierogi, Polish dumplings filled with potato, cheese, onion, or sauerkraut. They’re Pittsburgh favorites.
Perfectly Cheesy Party Food for the Green Bay Packers
Packer fans are known as “cheeseheads,” so a cheese platter or cheese fondue are perfect for the Wisconsin side of your football field. Or go for small dishes of mac-and-cheese. For dessert, cheesecake or cheesecake lollipops are naturals.

Super Bowl Sunday Drink Picks
No need to do shots with your best hard liquor. Pour signature drinks for each team, and stock your bar in advance with the makings for these cocktail recipes. For Green Bay, complement the Wisconsin cheese theme of the food with a tequila-happy fruit punch—the Green Bay Punch. Pittsburgh Steelers fans can toast their team with the Golden Goblet, which is like a vodka-soaked Jim Palmer. (See recipes below.)

At Meal’s Endzone on Super Bowl Sunday, the Ref Calls Dessert
Round out your menu with gourmet treats and sweets in the team colors (gold and black for the Steelers, yellow and green for the Packers). Not up for baking cupcakes frosted in green and gold? Try your local cupcake trucks or candy store.

Super Bowl Party Games: Fun on the Field & Out of Bounds
On Super Bowl Sunday, having fun other than watching the game isn’t a penalty. Try these “sports.” Whatever Super Bowl party game you choose, your guests will feel like winners!
Play a Super Bowl Trivia Game: Write Super Bowl XLV-related questions—the teams, the players, the states of Pennsylvania and Wisconsin—on index cards, and post them on a wall in the shape of a goal post. Or try football bingo. Use traditional bingo cards, and award prizes for cards that show the game score at the end of each quarter.
Super Bowl Product Placement Game: For me, the best part of the Super Bowl is the commercials. Advertisers pay millions of dollars to premiere new, creative commercials during the game. During each spot, let guests compete to guess the product first. Or ask your guests to rate the commercials, and then take a vote to determine who picked the best ones.
Super Nerf Bowl Games for Kids: For the pee-wee footballers on your guest list, keep them entertained with Nerf footballs in the team colors, a roll of craft paper to decorate with football-themed stickers and crayons, or a football-shaped piñata to break open during halftime.

superbowl-party-cocktail-imageHalf-Time Happy Hour All Super Bowl Long: Steelers vs. Packers Cocktail Recipes
Golden Goblet
1.5 oz. SKYY Infusions Citrus Vodka
0.25 oz. triple sec
1 oz. sweetened iced tea
0.5 oz. fresh lemon juice
Combine SKYY Infusions Citrus Vodka, triple sec, iced tea, lemon juice, and ice into a cocktail shaker. Shake vigorously and strain into a martini glass with a sugared rim as garnish.

Green Bay Punch
1 part Midori Melon Liqueur
1 part Cabo Wabo Tequila
1 part mango juice
3 parts pineapple juice
Splash of Sprite
Pour all ingredients into a punch bowl over ice. Stir well and garnish with pineapple and mango slices.

Martinis, Mojitos & More
Your cocktail-recipe creativity doesn’t have to stop at these 2 Super Bowl party drinks. Channel your inner bartender and get inspired by the tips and tricks of expert mixologists, who share more great cocktail recipes that you can shake—or stir!

Related Links
Keep Your Hostess Happy with Great Hostess Gift Ideas
Stock the Next Big Thing in Specialty Foods for Parties & Everyday
Mix a Batch of Low-Cal Cocktails for Any Occasion

Jennifer Gilbert, President & Chief Visionary Officer
Jennifer Gilbert is the founder and chief visionary officer of New York-based special events company Save the Date. Jennifer graduated from the University of Vermont and received a Bachelor of Science in Consumer Marketing with a minor in Business, and graduated from the MIT Birthing of Giants program. Read more.

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