July 2022

Ask Melissa: Hair Straightening

Ask Melissa: My hair is very wavy and has lots of blonde highlights. I love the sleek look of the Brazilian Blowout, but I’m concerned about the hazards involved in many of these straightening treatments. I wish I could try Japanese straightening, but I hear it is very damaging and can’t be used on bleached hair. What do you suggest?

Japanese hair straightening was very popular several years ago before Brazilian took over as the new rage for straight locks. Many people with color-treated hair could not use the Japanese chemical, as it was too damaging. The Brazilian treatment became so popular because it can be used on highlighted or weak hair sans the damage. Unfortunately, the treatment contains formaldehyde and has been proven hazardous to your health.

I am so excited to have discovered the NEW Japanese hair straightening product called Cashmere Luminance by Milbon, a fantastic new smoothing solution that’s both gentle and effective. It’s best for those with naturally wavy or frizzy color-treated hair, and can also be used to treat curly hair, keeping it tame and manageable in the humidity. The process takes about 1.5 – 2 hours depending on the length and thickness of your hair. It’s safe, 100% formaldehyde-free, and lasts about three months.

Yuki Yamazaki and I at Mingle Salon after the Cashmere Luminance treatment

I recently tried the Cashmere Luminance Japanese treatment with stylist Yuki Yamazaki of Salon Mingle* in NYC and am beyond happy with the results (he has been straightening my hair for years). (He is now at the Pierre Michel salon.) My hair is very manageable and has never felt so soft and looks shiny.  I am one month into the treatment and still LOVING it. As you can see, it is still easy to get a wave into your hair after this treatment (my beach-wave style was done with a small round brush– check out the how-to video below).

How-To Video: Long Beachy Waves


Below is a list of Milbon-certified salons offering the Cashmere Luminance service:


Pierre Michel salon

135 east 57 street 3rd floor (near Lexington Ave)


*Mention PageDaily for a 10% first-time discount when booking an appointment with Yuki

The Stephen Knoll Salon

625 Madison Ave., 2nd Floor


Louis Licari Salon

693 5th Ave. #15


(See store locator for more NY-based salons)


Neil George Salon

9320 Civic Center Dr.

Beverly Hills



Nancy Angelair Salon

1003 N Rush St. #3


SHO Studio

357 West Chicago Ave., Lower Level



Salon L’Estetica

19495 Biscayne Blvd., Suite 101


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5 Responses to “Ask Melissa: Hair Straightening”
  1. robin tier says:

    how about n.j i also do cashmere in the salon a work in please list us sanzio salon 1008 hwy 34 matawan n.j 07747 thank u

  2. leslie nasr says:

    thanks Melissa, i have a few questions:
    1-do you have to wait three days before washing your hair (just like the brazilian method)? should you also avoid pulling it back etc…
    2-do you have to use a special shampoo in order for the treatment to remain longer?
    3-is the flat iron used after the blow dry?

    thank you

  3. Page Daily Admin says:

    1. You can shampoo anytime.
    2. You can use any kind of shampoo and conditioner. But they have special shampoos and treatments which is sugar based. Sugar Ester in both shampoo and treatment locks in the moisture retaining the round shape. This shampoo and treatment helps hair stay smooth longer.
    3. In this process we do used a flat iron. But for home care you don’t have to used one.

  4. Jacqueline Marcello says:

    Dear Melissa,

    I am so glad to hear that there is something else other than the Brazilian straightner. I was using the Brazilian straightner and I was afraid to continue using it because of hearing that it will be dangerous to your health. My hair is wavey and frizzy and with the humidity here in Florida it would just get so wild. I just need to find out who does the luminance here in Boca Raton.

    Thank you Melissa for all the information. I greatly appreciate it..
    I am glad that you are availble to help all of us. I wish you much health, happiness and success in your life.

    I love Lucky Magazine and thank you also….

    Jacqueline Marcello

  5. Page Daily Admin says:

    Thanks! There are no salons in Boca but here are 2 options within a 30 minute drive!

    1960 E. Sunrise Blvd.
    Fort Lauderdale, FL 33304

    Alexander of Australia
    910 North East 19th Ave
    Fort Lauderdale, FL 33304